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Learn how to optimize your operations with text. We cover everything from API integrations to machine learning and sentiment analysis.
TL;DR Customer service in 2025 isn’t human or automation — it’s both. AI handles the routine, humans bring empathy. Learn the trends, frameworks, and tools like Text App that help support teams scale without losing their personal touch. *** It’s 11:30 PM and your customer wants... read more
9 minutes
Aug 20, 2025
TL;DR Overloaded support teams can’t keep up with ticket queues. Automation sorts, resolves, and routes requests instantly — freeing humans for real problem-solving. Tools like Text App make it seamless, turning ticket chaos into faster service and happier customers. *** Every... read more
5 minutes
Jul 24, 2025
Our eyes are always wide open. It’s not a clever quip but a fact. Last year’s data shows we watch videos for 17 hours every week! This insatiable appetite for videos is every marketer and content creator’s dream come true — an incredible opportunity that can be capitalized on in... read more
7 minutes
Jun 10, 2025
Modern customers are tech-savvy, informed, and self-sufficient. They prefer to find solutions on their own time, using self-service options, before contacting support agents. Therefore, they expect quick and straightforward answers that do not require long phone calls or waiting... read more
9 minutes
Jun 6, 2025
When you run an ecommerce store, you quickly learn that some customers don’t know what they want to buy until you show it to them. Think of a confused shopper in a hardware store, unsure what type of drill they need to fix a broken cabinet at home. This customer will need expert... read more
9 minutes
May 14, 2024
If Coleridge wrote “The Rime of the Ancient Mariner” in this century, he would have probably replaced water in “...water, water everywhere” with data. It’s true, data is everywhere. But both you and I know the truth: Even when we’re drowning in data, most of it is unusable... read more
9 minutes
Mar 29, 2024
Imagine a world without words for a second. Okay, make it three seconds so your imagination is stretched. Imagine the impossibilities in that scenario, and you'll agree that words are as powerful as they're remarkable. They are the very fabric of language that gets... read more
8 minutes
Dec 13, 2023
Customers are constantly communicating. Whether it's a 5-star review about a recently purchased product or the harvested text from a customer support call, there is now a sea of data points, allowing businesses to better understand their customer base. But how exactly are... read more
10 minutes
Dec 5, 2023
Understanding customer feedback is crucial in the digital business environment, especially for e-commerce platforms. However, this feedback's vast and unstructured nature poses a significant challenge. Text clustering, a sophisticated data analysis technique, is crucial in... read more
The state of affairs of customer service is undergoing a seismic shift. With technology at the helm, businesses are exploring new frontiers, ensuring they meet and exceed customer expectations. Grow sales with ChatBot Optimize your sales process. Leverage customer experience for... read more
When we talk about self-service portals, we're diving into a world where convenience meets technology. Imagine a place where your customers can find answers, solve problems, and make decisions without needing to pick up the phone or wait in a queue. That's the essence... read more
In the vast expanse of digital content, opinions are expressed in various forms and on countless topics. Understanding these sentiments can be invaluable for businesses, researchers, and policymakers alike for market research, product improvement and much more. This is where... read more
Imagine you're running an e-commerce store. It's midnight, and a customer from the other side of the globe is trying to place an order but encounters a payment issue. In the pre-automated support era, they would have had to wait for business hours for a response. Now,... read more
In the competitive landscape of e-commerce and SaaS, excellence in service delivery is paramount. This is where KPI automation's strategic and careful implementation becomes a game-changer. KPI automation integrates technology to systematically track and analyze the most... read more
Chatbots have revolutionized the way businesses interact with their customers. They're no longer just optional digital tools but essential for providing outstanding user experiences. So, how do you design a chatbot that doesn't just chat but truly connects? Role of... read more
